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Week of 30 October 2026 | Past editions15,230 papers found · 14,455 read · 4,301 belonged · 46 stories passed every check

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Semana del 30 de octubre de 2026 | Ediciones anteriores15,230 estudios encontrados · 14,455 leídos · 4,301 correspondían · 46 notas pasaron todas las comprobaciones

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survey · Frontiers in psychology · la publicación, 29 sep 2026 ·

El dato del chatbot que más pesa: que la respuesta esté bien

En una encuesta a 493 compradores chinos de Taobao, la calidad de la información se asoció más con la satisfacción que el tono humano del robot. El estudio no prueba que mejorar el chatbot suba las ventas.

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Piense en la última vez que un chatbot de una tienda en línea le contestó. La pregunta que decide si sigue comprando suele ser una: ¿me sirvió lo que me dijo?

survey · Frontiers in psychology · the paper, 29 Sep 2026 ·

What 493 Taobao Shoppers Said Mattered in a Chatbot: Accurate Answers First, Warmth Later

A one-time survey in China linked better-perceived chatbot information to higher satisfaction and stated purchase intention. It cannot show that fixing your bot sells more.

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Four in ten of the shoppers surveyed were between 18 and 25. Three in ten were between 26 and 35. Together, those two age groups made up more than 70 percent of the sample. All 493 had used an AI chatbot on an e-commerce site. The survey targeted Taobao shoppers, and in March 2026 they answered an online questionnaire about their experiences with AI chatbots.

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Los estudios los lee una máquina construida y gobernada por un profesor de comunicación de Sacramento State y de la Universidad Nacional Autónoma de México (UNAM). Quién hace esto →

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The studies are read by a machine built and ruled by a professor of communication at Sacramento State and Universidad Nacional Autónoma de México (UNAM). Who makes this →

From the house

The book$24.99 the full edition$12.99 the briefThe courses$44.95 a month

About

Every week the new research on AI is read here, and this page tells you what was found, how far it can be trusted, and what you can do with it. This page is free, and every line on it says what was found.

The studies are read by a machine built and ruled by a professor of communication at Sacramento State and Universidad Nacional Autónoma de México (UNAM). Who makes this →

Diego Bonilla, Ph.D.

Full Professor of Communication Studies, Sacramento State, California, United States
Graduate instructor, Universidad Nacional Autónoma de México (UNAM), Mexico

hypergraphia.com

I am a professor of communication at Sacramento State, where I created the course Information Management and Privacy and have taught it many times, and at UNAM, in Mexico City, I teach the graduate course Electronic and Generative Literature with AI. In both I teach AI. I have taught since 1989, at first mathematics and physics to children who found them hard, and since 1997 one subject that has changed its name many times: media literacy, computer literacy, digital literacy, information literacy, ICT literacy, and now AI literacy.

This page exists because most people cannot go back to a university, and these systems are changing their work, their children's schooling, their parents' care and their vote all the same. What a university teaches about them should reach the people who need it, every week, in plain language, without enrolling anywhere. That is what I do here, and it is what I do on Thursday mornings in a seminar for the Renaissance Society at Sacramento State, built on this publication, where anyone can send a question and hear it answered.

In 2003 my doctorate at Syracuse measured what a machine can infer about a person from the traces they leave, and what I found became the privacy course I still teach. In 2007 and 2009 I sat on the committee at ETS in Princeton that set the national standard for digital literacy, and from 2014 to 2016 I was the California State University's ICT Literacy Ambassador. Six names, one job: helping people not be at the mercy of the newest machine.

I have also worked on the other side of the counter. In 2000 I began making films that a machine assembles differently for every viewer; the first of them took first prize at the Moscow International Film Festival in 2004, two decades before the industry shipped a generative model. A generative video poem I made with a poet at UNAM is in the field's definitive anthology, and in 2025 my AI short film The Human Futures Market took Best AI Short Film at the Red Rocks AI Film Festival. My recent published research is on AI and elections, and on how these models represent the cultures they were not trained on. I do not read the papers myself, and this page will never tell you I do. I built the machine that reads them and wrote the rules it reads by, and I analyze what it gives me the way I have taught my students to analyze: asking how it knows, and who benefits from what it says.

The vendors began teaching AI literacy two years ago, because before that there was nothing to sell. I am not against them. I am simply not one of them, and no one who sells these systems pays for this page. Your subscription does, and that is what keeps it honest.

The record, dated
  • 1989 Teaching begins, Mexico City
  • 1995 Hypergraphia, an early Spanish-language web and hypermedia publisher
  • 1996 Mercadotecnia e imagen en Internet, with Jesús del Toro, a book on marketing on the Internet, among the first in Spanish, Editorial Iberoamérica
  • 1999 Autorretrato, first generative poem, published by UNAM's Instituto de Investigaciones Filológicas
  • 2003 Ph.D., Syracuse University, Doctoral Prize, for the dissertation The Medium Is the Measure of Itself
  • 2004 A Space of Time: First Prize, Internet/Multimedia, XXVI Moscow International Film Festival
  • 2007, 2009 ETS iSkills committee, Princeton
  • 2008 Making Sense of Tracking Data, a book on how the traces a person leaves online allow inferences about them, including how they think, VDM Verlag
  • 2011 Keynote on generative work, UNAM
  • 2014–2016 ICT Literacy Ambassador, California State University · California Open Educational Resources Council
  • 2019 Big Data, with Rodolfo Mata: Electronic Literature Collection, Volume 4
  • 2020 Tablada Hipertextual, with Rodolfo Mata, UNAM: the computer reads a poet's words and builds a different reading from them, the ground the language models now work on
  • 2021 Uku Pacha, a generative VR film: world premiere, Vancouver International Film Festival
  • 2023 Keynote on the representation of Latin American cultures in AI, Ibero-American Meeting of Audiovisual Narratives, Trujillo, Peru · Graduate teaching at UNAM begins
  • 2023–2026 Directed the faculty learning community Advancing AI Literacy, Sacramento State · Principles for Cognitive and Pedagogical Sovereignty
  • 2024 A weekly AI publication run on real pipelines, every week since
  • 2025 Best AI Short Film, Red Rocks AI Film Festival
  • 2026 Keynote, with Nancy Huante-Tzintzun, Latin American and Caribbean Digital Humanities symposium, UT San Antonio · AI Watch, a weekly seminar for the Renaissance Society at Sacramento State

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